Saudi Amusement Equipment Market: Investment Opportunities Under Vision 2030

Saudi Arabia’s amusement equipment market is experiencing explosive growth driven by Vision 2030, with the government aiming to boost household entertainment spending from 2.9% to 6% of GDP by 2030. This policy push, paired with $100 billion in mega-project investments, makes the market a prime target for international investors—and MIZONE stands as a proven partner in capitalizing on these opportunities.

 Saudi Arabia’s Unmet Amusement Equipment Demand

The kingdom’s游乐需求 (amusement needs) stems from three key drivers:

• Policy Backing: Vision 2030 prioritizes entertainment infrastructure, with flagship projects like Qiddiya (334 km² entertainment city) and NEOM requiring extensive equipment.
• Youth Demographics: 60% of Saudis are under 30, fueling demand for tech-interactive facilities (VR experiences, e-sports venues) and family entertainment centers (FECs).
• Market Scale: The playground equipment market is projected to reach $3 billion by 2025, growing at a 5.9% CAGR.

Compliance is critical—Saudi Arabia enforces SALEEM certification and SASO standards, which can extend approval timelines by 25%. Partnering with pre-certified suppliers mitigates this risk.

MIZONE’s Proven Track Record in Saudi Arabia

As a leading Chinese amusement equipment manufacturer, MIZONE has already delivered 4 successful场馆 (venues) across Saudi Arabia, demonstrating expertise in local market needs:

• Diverse Project Portfolio: Completed outdoor adventure parks (high-altitude ropes courses, 360-degree bikes) and urban FECs. Its July 2025 Riyadh project featured customized volcano climbing walls and light-cycle motorcycles.
• Full Compliance: All equipment holds CE, ISO, and Saudi SALEEM certifications, avoiding costly delays.
• Local Collaboration: Partnered with Al Qaisar Entertainment to streamline logistics and site approvals, cutting project timelines.

MIZONE’s 10,000㎡ factory and 100+ technical staff ensure reliable production and on-site support.

Key Strategies for Entering the Saudi Market

To capitalize on Vision 2030 opportunities:

1. Focus on High-Demand Segments: Tech-interactive equipment and sustainable solutions (aligned with Saudi’s 40% carbon reduction mandate) are top priorities.
2. Leverage Local Partnerships: Collaborations with established firms simplify certification and customs processes.
3. Choose Turnkey Suppliers: MIZONE’s end-to-end service (design, production, installation) reduces supply chain risks—critical given 15–20% of costs come from logistics.

Take Action in Saudi’s Booming Market

Saudi Arabia’s amusement equipment sector offers unmatched growth potential under Vision 2030. With MIZONE’s proven Saudi track record, certified products, and localized support, investors can avoid common pitfalls and accelerate project success.

Contact MIZONE today to explore customized equipment solutions for Qiddiya, NEOM, or urban FEC projects—secure your share of the $3 billion market by 2025.