Trendy Play Sports Venues: The Wealth Code for the Amusement Industry in 2025? Dissecting Mizone’s 12 Years of Practical Experience

Why is 2025 the Golden Era for Opening Trendy Play Sports Venues?

Driven by both policy and demand, how hot is this sector? In recent years, the “National Fitness” policy has intensified, and Gen Z has transformed sports into social currency, making trendy play sports venues a “new standard” for driving mall traffic! Mizone Amusement, tracking projects in 37 cities, found that in 2023, the per-square-meter revenue of trendy play venues was 2-3 times higher than traditional soft play areas, with holiday occupancy exceeding 95%—are you really going to miss out on this wave of dividends?

Is the Profit Model of Trendy Play Sports Venues Truly Robust?

Don’t just focus on tickets! Three major revenue streams will keep the money flowing. Mizone’s “Hi-Cat Extreme” sports venue is a textbook example: tickets account for 60% (88 RMB/person on weekdays, 128 RMB/person on weekends), corporate team-building rentals account for 25% (a single day’s highest rental reached 8,000 RMB), and merchandise + F&B account for 15% (custom trendy T-shirts, energy drinks with a 30% repurchase rate). Limited space, unlimited profit potential—this is the charm of trendy play sports venues!

Equipment Selection: Follow the Trend or Customize? 12 Years of Experience Tell You the Answer

Who says popular online equipment equals profitable equipment? Mizone customized a 360° bicycle for “Starry Dream” Park, which boosted the average customer spend by 40% through its unique immersive experience. Meanwhile, “Future Space’s” Diamond Centrifuge became a landmark check-in spot due to its technological interactivity. Remember: choose equipment that is “social, shareable, and challenging.” Blindly following trends will only lead to significant losses!

Which is More Important: Site Selection or Scene Creation?

Commercial complexes vs. community parks, how do you choose? Mizone’s 500+ cases prove: mall locations benefit from high foot traffic, but high rent necessitates high per-square-meter revenue equipment. Community locations rely on member loyalty and are suitable for family customer groups. Here’s a little secret: integrating “daytime sports + nighttime party” scenes directly doubled the revenue of one project—this is the magic of Mizone’s “scene innovation”!

The 3 Common Pitfalls for New Venue Owners: How to Avoid Them?

Over-budget on renovation? Equipment constantly malfunctioning? No idea how to operate? Mizone’s installation team, with over 10 years of experience, provides full support from design to construction. Furthermore, the operations team offers one-stop support including “grand opening activity planning + membership system establishment.” Over 500 practical projects tell you: leaving professional matters to professionals can help you avoid losing 300,000 RMB!

The Ultimate Question: Is It Still Time to Enter the Market?

Where is the wind in the amusement industry blowing in 2025? Mizone’s 12 years of deep cultivation reveal: consumers don’t just want to “play”; they seek experiences that “release vitality and break through themselves!” As long as you grasp the three key concepts of “interaction, immersion, and socialization,” and find the right one-stop solution, the next trendy play boss earning millions annually could be you!