Golden Design Rules of Naughty Castle in 100-200㎡： How to play big business in a small space？

Golden Design Rules of Naughty Castle in 100-200㎡: How to play big business in a small space?

Small venue, great potential! What is the charm of 100-200㎡ naughty castle of investment?

Why are 100-200㎡ of small and medium-sized naughty castles popular?

In the Children’s Paradise of track, whoever says small space can only make small fuss? 100-200㎡ of small and medium-sized naughty castle is quietly becoming the new favorite of investment! This type of project cleverly avoids the high risks of large parks, and can accurately cover the scenes of community, shopping malls, etc. Have limited venues, but can play unlimited business opportunities. What is the secret of "turning stones into gold" hidden behind this?

Space planning of "Diamond Cutting Method": Let every inch of space release the greatest value!

How to maximize the efficiency of the floor space?

Youis has also encountered such troubles with the F. It doesn’t have much space. How can you put more fun F. devices in it? Don’t worry! With 12 years of deep cultivation experience, Midong Entertainment revealed the "diamond cutting method" for you! First of all, isfunction partition of golden ratio: the entrance reception area accounts for 10%, the core entertainment area accounts for 60%, the parents’ rest area accounts for 20%, and the derivative area accounts for 10%. For example, a community store in Hangzhou has set up smart gates to improve efficiency. For example, a Shenzhen store is equipped with massage chairs and picture book corners, so that parents can enjoy it easily.

Vertical space: How to play a "big" experience in a small space?

If the floor height is enough, then build a second-floor platform and set up a "air corridor", which can instantly increase the actual use area by 30%! The walls are not decorated, but are equipped with climbing walls and interactive projection screens to turn the two-dimensional walls into three-dimensional interactive experience space. Think like it, children shuttle through the "Photon Rock Gallery" and climb the wall with a sense of technology and the experience is absolutely thrilling! The top is matched with mirror material and theme lighting, instantly creating an immersive magical world.

Age-based design of "precision blasting technology": meets the needs of of every age group!

Parent-child enlightenment area for 0-3 years old, double upgrade of security sensory senses?

For 0-3 years old of young babies, security must be the bottom line! All use EPE soft bags, 3cm thick anti-slip floor mats are laid on the ground, and the equipment height is controlled below 80cm, giving the baby the most gentle and gentle protection. At the same time, through the rainbow tunnel of light and shadow changes, touch ball pool of different materials, music interactive wall etc, fully stimulate the baby’s sensory development. Midong Entertainment in multiple projects emphasizes the importance of parent-child interaction, reserves parent-child game areas and equips early education teaching aids, and has parent-child courses every day, so that this place is not only a playground, but also a warm harbor for parent-child communication!

Vital exploration area for 4-6 years old, release children’s sports nature!

Children aged 4-6 are like little motors, and they have where they have vitality! Combining slides, climbing nets, obstacle crossing channels to form a "climb-sliding-crossing" of golden moving line. Who says Naughty Castle only has slides? Midong Entertainment of "Mobius Ring" and "Invincible Hot Wheels" etc trendy toy equipment combines sports and trends, allowing children to fully release their vitality and challenge themselves during play! It is also paired with role-playing area and puzzle elements to allow children to quietly improve their intelligence level during social interaction.

Challenge the growth zone at the age of 7-12, so that older children can have fun?

Don’t think that naughty castles are only suitable for little children! Children aged 7-12 are more eager to challenge and make breakthroughs! A low-altitude expansion rope net is set up 2.5 meters above the ground, equipped with a full-body security belt, and the challenge difficulty is divided into 3 levels, allowing children to feel the stimulation of heartbeat while insecurity. Midong Entertainment of "Air Flying Man" and "Reverse Bungee Jump" etcproject perfectly integrates technology and challenges, allowing older children to find their own extreme sports fun. AR interactive projection games, programming robot level-breaking tasks, and have the "passing level medal wall" of event mechanism. Every time you pass the level, you will grow up, so that your child can experience it in an immersive experience and gain a full sense of accomplishment!

Theme design of "Memory Anchor Theory": Create a unique of paradise business card!

How to choose an eye-catching and money-making theme?

A good of theme is like a paradise of "soul", which can instantly capture the eyes of children and parents! Theme selection should take into account children’s preferences, parents’ recognition and cost adaptability. For example, the repurchase rate of "Forest Expedition" in natural science is as high as 82%. Midong Entertainment of "Uncome Space" and "Star Dream" etcproject, through the unique color system and material echoes, creating an immersive experience full of technological and uncome sense. For example, "Uncome Space" uses blue, purple and fluorescent colors as the main colors, making people feel vitality and joy as soon as they enter the door. Even the seats and trash cans in the lounge area can be printed with the theme pattern, and even the through smell marketing exudes a faint fragrance, enhancing the memory of the five senses in all aspects, making every game an unforgettable of adventure!

Profit design of "invisible traffic": both fun and shopping!

How to design a closed consumption loop to double the park’s revenue?

Who says Naughty Castle can only make profits by tickets? Midong Entertainment told you to cleverly design the "invisible moving lines" to make you easily play a big business! Theme stickers are given at the entrance to apply for a membership card to increase the first recharge rate. The amusement area hides "task cards" and collects seals to exchange for retail products to stimulate secondary consumption. The parent district has set up a "Today’s Recommended" exhibition stand to display finished baking courses and guide diversified consumption. Install a photo printer from the export, and automatically generate commemorative posters for the game photos, converting the experience into real ininof benefits! A 180㎡ paradise in Beijing through "Amusement + Light Early Education + IP Retail", with a monthly revenue of 2,800 yuan per square meter, an increase of 170% over the pure amusement model! The proportion of courses and retail revenue reached 32% and 18% respectively.

Security design of "bottom line thinking": reassure parents and have fun!

How to ensure that the security of the park is worry-free?

securityis Children’s Paradise of Lifeline! Strictly abide by the national standard implementation list, and 2 fire extinguishers are equipped for every 50㎡ of fire, the channel width is ≥1.2 meters, and the smoke alarm is linked to spray system. The equipment load bearing is ≥200kg/㎡, the gap is ≤5cm, and the third-party organization quarterly load testing is carried out. Midong Entertainment has more than 10 years of experience in professional team installation to ensure that every detail is secure and reliable. The hygiene management is also absolutely unambiguous. The ocean balls are disinfected daily, the floor mats are cleaned every week, and the inspection report is announced to reassure parents! In addition, facial recognition system, thermal monitoring, and emergency call button etc. intelligent security system ensures the park security in all aspects, allowing children to have fun of the whole life, while parents can also feel at ease.

Practical case: 150㎡ community store of counterattack

How can small space make a profit in three months of opening, and the member renewal rate is 78%?

A 150㎡ of community store in Hangzhou, through the combination of "age classification + theme + service" of the fist, achieving an amazing counterattack! 25㎡ in the 0-3 year old area, 80㎡ in the 4-6 year old area, 35㎡ in the parent area, and 10㎡ in the retail area, the space layout is scientific and reasonable. The theme design chose "Panda Paradise", the slide is in a bamboo shape, and the climbing network simulates the bamboo forest tunnel, full of details. More importantly, ofis, they provide valet parking, children’s hosting, and birthday party custom etc value-added services, which greatly improves the customer experience. As a result, the money was successfully recovered after 3 months of opening, with a weekend passenger flow of 180 people per day, and the member renewal rate was as high as 78%! This fully proves that even if the I-is-small space is designed properly, it can still make big business and achieve profit breakthroughs!

Midong Entertainment: Your one-stop solution expert in children’s playground!

Midong Entertainment has been deeply involved in the children’s entertainment industry for 12 years. It not only provides entertainment equipment research and development, production and construction, but also provides one-stop solution for operation. From "360 Bicycle" of fun fitness, to "diamond centrifuge" of technological stimulation, to "light wheel motorcycle" of speed and passion, Midong Entertainment of innovative product concept has always been at the forefront of the industry. We have successfully created more than 500 project cases and accumulated rich practical experience of the world. Whether it is "Hi Cat Extreme" of City Adventure, "Star Dream" of Trampoline Kingdom, or "Uncome Space" of Technology Dream Paradise, Midong Entertainment can be tailor-made for you, allowing you to stand out from the ground project and achieve commercial success!

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