2025 indoor amusement equipment selection： Avoid investment traps of money making strategy

2025 indoor amusement equipment selection: Avoid investment traps of money making strategy

Open an indoor playground and choose the wrong equipment, etc., and spend money on nothing! This article reveals the configurationstrategy of amusement equipment in 2025, helping you avoid investment traps and choose the right of equipment that can truly bring rich returns.

Basic Cognitive Analysis

What is the core changes in indoor amusement equipment investment in 2025?

2025 of indoor amusement equipment market is no longer simple of plastic castle era! Intelligence, education and all-age have become the three core trends. Traditional devices are being replaced by a new generation of devices that integrate interactive projection, somatosensory gaming, and intelligent etc technology elements. Data shows that using the intelligent equipment of amusement park, the average stay time is 40% longer than that of traditional venues, and the average customer unit price increases by 60%. This is not only the equipment upgrade, but also the business model of revolution!

Why does equipment choice determine the success or failure of investment?

The same amount of investment, the difference in device selection of the of can directly affect the 50%-200% of the of return gap! Smart naughty cast currently accounts for 35% of the market share. A set of 200 square meters of comprehensive naughty cast easily exceeds 3,000 yuan. The investment recovery cycle takes only 12-15 months. If you choose the wrong equipment of the playground, you may face the dilemma of scarce passenger flow and a return cycle of up to 3-5 years. As a 12-year-old in the children’s entertainment industry, we have witnessed too many cases of losses due to equipment selection errors.

What investment scenarios are indoor amusement equipment suitable for?

The more the scene of indoor amusement equipment, the more diversified it will be: shopping malls, supermarkets, shopping centers, commercial complexes, communities, parks, and scenic spots have become popular sites. Different scenarios correspond to different equipment configuration strategy – the shopping mall has stable customer flow but requires a high-end experience, the community store has a high repetitive consumption rate suitable for basic equipment, and independent stores need differentiated characteristics to attract customer flow. Midong has successfully created more than 500 project cases, covering various scenarios ofsolve solutions.

In-depth understanding guide

What types of amusement equipment have the most popular types in 2025?

The first echelon: Intelligent Naughty Castle – Deserved of the traffic king, integrating interactive projection and somatosensory games, changing patterns on the wall, trampling on the ground, blooming flowers, and the slide transforms into an interstellar passage. The second echelon: interactive projection game area – the fastest growing category, somatosensory football, virtual fishing, projection and painting, and educational and entertaining make parents feel that they have value for money. The third echelon: Indoor Trampoline Park – a social artifact for all age groups, professional trampoline area, dodge ball area, and slam dunk area, with a return on investment of up to 150%, and a very high repurchase rate.

What are the core advantages of intelligent amusement equipment?

Intelligent equipment of core advantages in experience upgrade and data operation! Through IoT technology, devices can monitor use situations and analyzer behavior preferences in real time, providing data support for accurate marketing. More importantly, ofis, the interactive and freshness of smart devices greatly extends the user’s residence time. For example, Midong of innovative product360 bicycles, diamond centrifuge etc., all through the integration of technology has created an immersive experience, allowing traditional amusement equipment to rejuvenate new vitality and commercial value.

What is the difference between indoor amusement equipment and traditional outdoor equipment?

Indoor equipment pays more attention to refined experience and security control. It is not affected by the weather, and operates stably for 365 days throughout the year; the space utilization rate is higher, through vertical design and module combination maximizes the square efficiency; the material requirements are stricter, and it needs to be environmentally friendly, non-toxic, flame-retardant and non-slip; it is more convenient to maintain, avoiding the loss of wind, rain and rain. Indoor equipment can also better integrate thematic design and create an immersive scene experience, which is difficult for outdoor equipment to achieve the advantages.

Practical application strategy

How to choose the appropriate configuration solution for amusement equipment?

First, clarify the investment scale: Basic Naughty Castle (1 million-200m²) investment of 150,000 to 300,000 yuan, medium-sized comprehensive amusement zone (3 million-500m²) investment of 500,000 to 1 million yuan, and high-end theme park (500m²+) investment starting from 2 million yuan. Secondly, consider the location characteristics: selecting high-end smart devices in the mall to improve the experience, the configuration of basic equipment in community stores ensures cost-effectiveness, and independent stores need specialized equipment to form differentiated competition. Finally, the goal customer group is evaluated: 0-3 years old tends to be sensory stimulating devices, 3-8 years old focuses on interactive exploration, and over 8 years old needs to challenge competitive categories.

What is the best practice for amusement equipment investment?

Security first, never compromise! Recognize the GB 6675-2014 standard and choose have third-party security certified of devices. Material is king, quality assurance! Environmentally friendly materials, non-toxic coatings, and rounded corner design are basic requirements. Intelligent and moderate, experience-based! Technology is only a means to improve user experience and avoid blindly pursuing complex functions. Midong has more than 10 years of experience in professional team installation, providing a one-stop solution from equipment research and development to construction and operation to ensure that each project is successfully implemented.

What are the key risks to pay attention to when investing in amusement equipment?

The risk of site selection is the fatal! No matter how good the equipment is to open the wrong position, it is useless. The traffic of people, consumption capacity, and competition situation must be investigated in detail. Funding risks need to be controlled! Don’t invest all the funds in the equipment, and reserve 30% for decoration, marketing and working capital. Pay attention to policy risks! The 2025 "Indoor Children’s Ride Facilities SecurityManagement Specifications" requires stricter requirements, and choosing non-compliant equipment will face the risk of rectification of business closures. Supplier risks need to be assessed! Choose the have strength of manufacturers to ensure the supply of after-sales service and accessories.

Advanced optimization strategy

How to improve the profitability of amusement equipment?

Differentiated positioning is the key! Don’t follow the trend and follow hot spots, but create unique selling points according to your own conditions. Blessings of educational elements! Integrate STEAM education, somatosensory training, and social skills cultivation to make parents feel that they are willing to pay for the value of education. Coverage for all ages! Not only children’s entertainment, but also increase family entertainment, parent-child interaction, and adult stress relief projects, and expand goal customer base. Data operation! Through intelligent devices collect user behavior data, precise marketing improves repurchase rate. Like Midong of Himao Extreme and Xingqimeng etc. Successful project, they all reflect the value of innovative operation model.

What are the common misunderstandings about the operation of amusement equipment?

Misconception 1: The more equipment, the better! In fact, high-quality configuration is more effective than overwhelming, focusing on improving the experience quality and use rate of a single device. Misunderstanding 2: The lower the price, the more cost-effective it is! Cheap equipment is often of worrying quality, and the later maintenance cost and security risk is higher, which is not worth the loss. Misconception 3: Just invest in one go! Amusement equipment needs to be continuously updated and upgraded to maintain freshness in order to maintain passenger flow. Misunderstanding 4: Ignore the service experience! No matter how good the hardware is, you can’t keep the customer without having a high-quality ofservice experience. Operation management is also important.

What is the trend of the indoor amusement equipment ofdevelop?

Personalized customization will become the mainstream! The same thing of the amusement park can no longer meet consumer needs, and customized themes and differentiated experiences are not coming. In-depth integration of education and entertainment! The more parents come, the more they pay attention to the cultivation of their children’s comprehensive quality, and the integration of educational elements of equipment will become the new favorite. Virtual reality technology is popularized! The cost of VR and AR technology will be reduced, which will revolutionize the entertainment experience. Sustainable develop requirements! Environmentally friendly materials, energy-saving design, and recycling will become industry standards. As a leader in technological innovation, Midong is actively making arrangements in these cutting-edge fields.

Summary of the key points

Selecting the right amusement equipment is successful of the first step, but not all. security first, five key elements: experience win, intelligent moderate, differentiated positioning, and data operation. In 2025, opportunities and challenges coexist. Only by keeping up with trends and continuing to innovate can we make successful gold in this potential of the industry. Are you ready to welcome yourof amusement career?

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