Children’s playground site selection guide： Investors must see of 5 core elements

Children’s playground site selection guide: Investors must see of 5 core elements

outdoor? indoor? Inside the mall? Next to the park? The problem of site selection has troubled every playground investor! A good location selection can not only lead to continuous passenger flow, but also determine the success or failure of youuprojectof. So, how to choose a golden position that will make the amusement park prosperous?

Passenger flow is king: the first consideration for site selection

The passenger flow is the playground of lifeline!

When selecting a site, the population density and age structure within a 3-5 km range should be examined. In particular, the proportion of children aged 0-14 is above the local average. According to industry data, there should be at least 5,000 potential household users in the business district.

Inside the mall? Independent store? Each have advantages. The location of the shopping mall can take advantage of the existing customer flow, but the rent is high and the operating restrictions are many; independent stores have high freedom, but they need to attract customer flow by themselves. How to make a choice? It needs to be weighed according to its own financial strength and operational capabilities.

Transportation convenience: Determine the proportion of repeat customers

Who would like to drive an hour to just play rock climbing? No one!

The thinkof playground should be located in a convenient area with sufficient parking spaces or good public transportation coverage. Only when parents can "access easily and stay conveniently" become repeat customers. Practice has proved that the best source range is within a 15-minute walk or 30-minute drive.

Competition environment: Differentiation is still a group?

Have similar amusement parks around? Don’t rush to give up!

Analysiscompetition opponent of strengths and weaknesses, find the market blank points. For example, the surrounding area is full of traditional naughty castles, and you can consider introducing innovative expansion of rock climbing or trendy sports halls to create differentiated competition advantages.

Midong Entertainment’s 12 years of experience shows that homogeneous competition will surely die, and differentiated management is the key to winning. Through scene-based experience design, a one-stop entertainment ecosystem closed loop can stand out in intense competition.

Space structure: more than the size of the is area

300 square meters? 500 square meters? Is it bigger?

The larger the area, the better. The key is whether the spatial structure is reasonable. The thinkof playground should have:

Height ≥4 meters (the climbing project needs ≥6 meters)

Regular layout to avoid multi-column structure

Complete supporting facilities for water, electricity, pollution discharge

Fire passages are open

A well-designed small and medium-sized playground is often more attractive and operational efficient than a messy and large-scale venue.

Uncomedevelop Space: Looking at the Long-term

Before signing a contract, you must understand the planning of the surrounding area of ​​the Develop!

Urban renewal, new communities, and commercial expansion factors will directly affect the passenger flow of the amusement park. Under the concept, the location should be located in the area of ​​net population inflow or indevelopof emerging business districts to ensure continuous growth in 3-5 years.

Professional choice, twice the result with half the effort

Why bother with the problem of site selection?

As a 12-year-old children’s amusement industry, we not only provide the research and development and production of amusement equipment, but also provide investors with one-stop solution from site selection, design and construction to operation management of management. 15 invention patents of technical strength, quality assurance of 5,000㎡ customized processing factory of 5,000 ㎡, and successful incubation of the operation experience of "Sigot" chain brandof, make your investment and entrepreneurship smoother!

Choose the right position and you will be half successful. Let Midong accompany you to create a world of security, happiness, and growth for children!

Welcome to add we consultation!