Indoor Playground Transformation: How We Attracted 100,000 Visitors to a Struggling Mall in 30 Days

Challenge: Remote Location, Declining Foot Traffic

Shopping malls in remote locations face a critical challenge: attracting customers willing to travel. This was exactly the situation facing a shopping center in Jinan, China. With declining foot traffic and limited draw, the mall needed a transformative solution—something compelling enough to become a destination in itself.

The mall management approached us with a clear objective: create an attraction that would drive significant visitor traffic within a tight timeline.

Solution: Comprehensive Indoor Sports Entertainment Center

Our team designed and implemented a state-of-the-art indoor sports center spanning 2,784 square meters (approximately 30,000 square feet). The project encompassed complete planning, design, manufacturing, installation, and operational support—all delivered within a remarkably efficient one-month timeline from concept to grand opening.

Key Features of the Installation

Multi-Level Adventure Complex

The centerpiece of our design features an 8-meter (26-foot) high-altitude adventure course that combines multiple attractions in one cohesive experience:

Dry Snow Slides: Multiple sliding experiences that simulate winter sports year-round
Launch Slides: High-speed descent attractions for maximum thrill
Light Wheel Motorcycles with Integrated Zip Lines: Our exclusive innovation combining motorized rides with zip line elements, creating a unique “ride above, fly below” experience

Comprehensive Activity Zones

The second floor includes:

Professional trampoline zones
Soft play areas for younger visitors
Multi-route climbing walls
Digital sports arena with interactive gaming
Bumper car track
Various unpowered equipment for all ages

Design Philosophy

We created a comprehensive sports entertainment venue that keeps visitors engaged for extended periods. By combining digital sports, physical activities, and unique thrill rides, the facility appeals to multiple demographics and encourages repeat visits.

Results: Immediate and Substantial Impact

The results exceeded expectations across all key performance indicators:

Visitor Numbers

10,000+ paying customers within the first 10 days of operation
100,000+ total foot traffic in the opening period
Immediate positive impact on mall revenue and tenant satisfaction

Timeline Achievement

Design to completion: 30 days
Operational from day one: No soft-launch period required
Full capacity utilization: Immediate market acceptance

Why This Approach Works

Creating a Destination Experience

Rather than simply adding another retail attraction, we transformed the space into a destination worth traveling for. The combination of unique equipment (like our exclusive light wheel motorcycles), professional-grade facilities, and comprehensive activity options creates an experience unavailable elsewhere in the region.

Strategic Equipment Selection

Our equipment selection focused on:

Scalability: Attractions suitable for various age groups and skill levels
Uniqueness: Exclusive Mizone innovations not available from competitors
Throughput: High-capacity equipment that can handle large visitor volumes
Safety: EN1176 certified equipment meeting international safety standards

Complete Turnkey Solution

Success required more than just equipment installation. Our comprehensive approach included:

Space Planning: Optimal layout maximizing both capacity and flow
Design Integration: Cohesive aesthetic matching modern consumer expectations
Installation Expertise: Professional team ensuring safe, stable operation
Operational Support: Training and documentation for ongoing success

About Mizone Amusement Solutions

Mizone Amusement (Guangdong Midong Industrial Co., Ltd.) specializes in complete indoor playground and entertainment solutions. Based in Guangzhou, China, we serve clients worldwide with:

Global Experience

280+ completed projects across diverse venue types
50+ countries served internationally
Expertise in shopping malls, family entertainment centers, sports facilities, and more

Comprehensive Services

Full-Project Planning: From concept to detailed design
Manufacturing: Complete production capabilities with quality control
Installation: Professional installation teams ensuring proper setup
Ongoing Support: Maintenance, inspection, and operational consultation

Product Portfolio

Our manufacturing capabilities include:

High-altitude adventure courses
Indoor sports equipment
Trampoline parks and soft play systems
Climbing walls and rope courses
Unpowered outdoor equipment
Custom-designed attractions

Certifications and Standards

All equipment is manufactured to international safety standards including EN1176 certification for playground equipment safety.

Ideal Applications

This solution model works particularly well for:

Shopping Mall Revitalization: Creating anchor attractions that drive foot traffic
Family Entertainment Centers: Comprehensive activity offerings under one roof
Sports and Recreation Facilities: Modern alternatives to traditional gym equipment
Resort and Hospitality: Attractions for family-oriented destinations
Community Centers: Multi-generational recreational spaces

Investment Considerations

While specific pricing varies based on project scope and customization, key factors include:

Fast ROI: Strong visitor numbers from opening day
Multiple Revenue Streams: Admission fees, party bookings, food service opportunities
Tenant Benefits: Increased mall foot traffic benefits all retailers
Scalable Solutions: Options available for various space sizes and budgets

Next Steps for Mall Developers

If you’re facing similar challenges with foot traffic or seeking to revitalize commercial space:

Site Assessment: Our team can evaluate your specific space and requirements
Concept Development: Custom designs tailored to your market and objectives
Project Timeline: Clear delivery schedules matching your business needs
Financial Planning: Transparent pricing and ROI projections

Conclusion: Proven Results, Professional Execution

The Jinan mall project demonstrates what’s possible when innovative equipment meets professional execution. One month from design to completion. Immediate impact from day one. This is the Mizone difference—transforming struggling spaces into thriving destinations.

For shopping mall developers, entertainment venue operators, and commercial real estate professionals looking to drive traffic and revenue, proven results matter. Contact Mizone Amusement to discuss how we can transform your space.

Contact Information

Company: Guangdong Mizone Industrial Co., Ltd. (Mizone Amusement)
Location: Guangzhou, Panyu, China
Global Projects: 280+ installations across 50+ countries
Certifications: EN1176 Certified Playground Equipment Manufacturer

Services: Complete indoor playground solutions including planning, design, manufacturing, installation, and operational support for shopping malls, family entertainment centers, sports facilities, and commercial venues worldwide.

Related Case Studies

Interested in seeing more examples of our work? Explore our portfolio including:

Extreme Sports Centers: 3,000+ sqm facilities combining multiple attraction types
Trampoline Parks: Professional-grade jumping facilities
Adventure Courses: High-altitude rope courses and climbing installations
Outdoor Unpowered Parks: Large-scale outdoor play equipment installations
Family Entertainment Centers: Comprehensive soft play and activity centers

Last Updated: January 2026
Project Completion: 2025
Location: Jinan, Shandong Province, China
Size: 2,784 square meters
Timeline: 30 days (design to opening)
Results: 10,000+ paying visitors in first 10 days

Tags：Comprehensive Indoor Sports Entertainment Center , indoor playground